Helicopter Window Horizontal poster, canvas

 Helicopter Window Horizontal poster, canvas

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Whether you’re personally smitten by her style or not, there’s no denying that Holly Willoughby’s This Morning outfits have become as much of a talking point as any of the stories featured on the show itself – and today is no exception.

Following last week’s selection of dreamy high street #hwstyle picks, where we saw the presenter opt for a Mango pleated skirt in sky blue and a pastel yellow ruffle shirt from & Other Stories, we’re glad to see Holly opting for another spring-inspired ensemble, albeit at the more expensive end of the spectrum. 

As we welcome a new season, Holly’s outfit today is a nod to the brighter days to come as she has gone for a fun, floral midi dress from cult fashion brand Rixo.

Since launching in 2015 as the brainchild of then-students Henrietta Rix and Orlagh McCloskey, Rixo has fast become the destination for those in search of a statement mid-price dress. Its signature elements are vintage detailing and vibrant mix-and-match patterns; Holly’s outfit today – a multicoloured gown with a ruffled neck collar – epitomises Rixo’s cool and highly covetable retro aesthetic. 

The dress is an ideal wardrobe staple for spring as the weather gradually warms up and we can now start to meet with friends and family outside. But, due to the popularity of the presenter’s outfits, we predict it will sell out fast.